MLM Sponsoring Approaches For Warm Market

While our team specializes in online mlm sponsoring, it is still critical for new business partners to learn to build their business locally and with people they know (we call this your warm market). In fact, our day one training for new team members focuses on local and warm market prospecting for several reasons. It’s free, effective, easy to do, and it can generate immediate results if you know how to do it right.

The main reason most people avoid working their local or warm market is, they do not know what to say to prospects.

Here are my two favorite ways to approach local prospects and people you know. Both work equally well with friends and strangers alike. We teach our team to master both of them by practicing on a friend or family member before using them.

The sole purpose of both approaches is to get the prospect to ask you for more information. And this is where most inexperienced network marketers miss it. They think they have to pitch their opportunity, when really all they need to do is provide more information after prospects ask for it.

Approach 1. “I could use your help. I have a business I work from home. We grow by referral only. Who do you know that might be interested in __________ .”

You can fill in the blank with one of several options. For example: making additional income, firing their boss, retiring while they are still young, learning how to eliminate their phone bill, etc. I have found that almost every time I use this approach, the prospect responds with something like: “I am. What’s it all about?”

Approach 2. I get people to ask me what I do for a living. And it’s surprisingly simple to do. All I do is start by asking them what they do for a living. Nine times out of ten, as soon as a prospect tells you what they do, they will follow up by asking what you do for a living.

In either case, once the prospect asks for more information, you have an open invitation to introduce them to your business. Presenting your opportunity is a topic in itself and is covered in a separate mlm sponsoring article.

Learn to master these simple local and warm market approaches. Then step outside of your comfort zone and start striking up conversations with friends and complete strangers alike. You can easily have them asking for more information about your business. The right approaches make mlm sponsoring easy!

To your success,

Joe Barclay
Online MLM Mentor